There are various trade shows organized across the USA to provide companies with an opportunity to demonstrate their latest products and services to potential customers. Moreover, these shows give the chance for different businesses in various industries to meet with partners, learn the activities of competitors, and get aware of the latest market opportunities and trends. One of the major trade shows in the U.S is organized in New York City (NYC). The NYC Trade Show is held every year featuring smaller companies that are specific to one industry and large enterprises that cover numerous complimentary industries (“Trade Shows in New York, NY 2016 – 2017,” 2016). There are over forty trade shows that are held every year in the City of New York. The main of them are women’s and men’s fashion trade show, international auto show, leather and fashion trade show, international fancy food & confection show, antique show, international art exhibition ( “Trade Shows in New York, NY 2016 – 2017,” 2016).